Improve conversion rates by adding an AI chatbot to your website

Chatbots, especially the ones powered by AI or artificial intelligence, are among the most widely preferred tools for lead generation and conversions. An AI chatbot shall be conversational and engage the customers in a way better manner than typical web pages that the users have to navigate on their own. Chatbots are available 24x7, and hence can provide real-time support to the customers and capture leads round the clock. Unlike human agents who may need to rest after working for a while, chatbots have the capability to work tirelessly at all hours. This ultimately translates to speedy lead generation and faster customer resolution.

Chatbot AI solutions also keep a log of the customer conversations and captures useful information, like their email address and contact details. The best aspect of using a chatbot is that it allows you to customize the conversations as per the stage in which the customer is in the buyer journey. This provides brands with the opportunity to nurture every lead appropriately.

Leveling-up the conversion rates 

Replacing a traditional landing page with one that features a Conversational AI chatbot would be a great way to improve the conversion rates. In comparison to the conventional landing pages, prospects shall be engaged with a business in a much better fashion with the use of chatbots. They are likely to naturally trust the brand more and have higher odds of getting converted.

It is also important to note that not everyone wants to speak to a human agent today. In fact, a large number of people prefer dealing with issues independently, unless the matter is too serious. These individuals often consider chatbots to be some sort of interactive FAQ that they can use to get the job done. AI powered bots go a long way in sealing the deal when it comes to such customers and can effectively convince them to make a purchase.

 

Why add a chat widget to your website?

Open communications between your company and its customers are among the most vital aspects of running a good website. If you want your customers to have a direct line of communication with your brand, then adding chat widget for website would be a good idea.

A chat widget allows companies to connect with the website’s visitors through a small window and answer their queries through an AI conversation bot. In case a question is too complicated, the bot will automatically redirect it to a live customer service agent. AI chatbots help potential clients to get answers to their questions in real-time without having to wait on telephonic correspondence or emails. In most cases, chat widgets sit on the on the lower right corner of the homepage, even though they can be moved around in the backend settings. You must make sure that the chat widget is conveniently located, so that your website visitors can find it at once.  

The backend of your chat app software would allow you to create a workflow with build-in options for what happens when a person enters text into a form on your website. With the assistance of a Chat bot company you can create a powerful AI bot for your website to enjoy the optimal benefits of a website chat widget. These widgets are meant to improve the customer experience (CX) or users experience (UX), in order to ultimately enhance the bottom line of your company and increase its brand exposure.